equipment

Apple Macworld/ iWorld 2013 – A Few Things That I Liked.

by J.S. Gilbert
computerequipmentUncategorized

  Apple Macworld/ iWorld 2013 – A Few Things That I Liked. Well, it’s been several months since I attended Macworld at San Francisco’s Moscone Center and the fact that I’ve waited until now to “report” on it may be more telling than anything else. This was the third Macworld since Apple has pulled out, [...]

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Sennheisers Online Tutorials for Filmmakers (Videographers) or anybody looking to create good sound

by J.S. Gilbert
audioequipmentUncategorizedvideo

For the past 21 years, Sennheiser has owned Neumann and have been cranking out some incredible microphones (and other audio products) under both names. While I own a coouple dozen microphones, the two I turn to most often are the Sennheiser 416 shotgun and the veteran Neumann U87. Not only do I trust these guys [...]

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Slide to Unlock

by J.S. Gilbert
advertisingequipmentgeariPhoneMarketingUncategorized

Slide to unlock – You may not actually be familiar with the term, but it’s something you unconsciously do all the time. Well, at least 20 – 30% of the folks in America do. It’s that little left to right swipe we make to get our smart phones to turn on. It’s the same motion [...]

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Quit Selling Features. Sell Benefits!

by J.S. Gilbert
advertisingbranding

Years ago, when I would find myself in the occasional fight regarding some sort of idea, concept or campaign elements invariably someone, not me, would turn the conversation around and try to make it about the media. Certainly, there are unique differences among radio, tv, internet, billboard, print and other forms of marketing media. My [...]

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A Nice Set of Headphones

by J.S. Gilbert
audiogearvideovoiceover

Wow, it’s been awhile since I’ve posted anything new to this here blog and my faithful 3 followers are no doubt sorely upset. Add to that the fact that I promised I would speak a little about my experiences at AES, which was almost 2 months ago, and I’m seeming downright lazy. So, to get [...]

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Woe Is Me, I got an SSD

by J.S. Gilbert
computerequipmentstorageUncategorized

It may sound like one of those things you’d go to the free clinic for, but actually SSD stands for solid state drive. And right about the time I am writing this, they are starting to make their way into computers everywhere. They are the future in terms of computer storage, as in replacing your hard [...]

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Canon EOS Rebel T2i vs. Canon EOS 7D

by J.S. Gilbert
audioequipmentgearUncategorizedvideo

DSLR’s are all the rage these days, in particular for videographers looking to get high quality results with a minimal outlay of dollars. There are lots of pluses and minuses and I would recommend anyone looking at making an investment of what is easily several thousand dollars, (no matter how you slice it) borrow, rent [...]

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Gadgets and Stuff

by J.S. Gilbert
audioequipmentgeariPhoneUncategorizedvideo

The Making of Play: Music Video shot entirely with an iPhone Play: Music Video shot entirely with an iPhone Accousticalsurfaces.com For those of you looking to upgrade project studios or home studios or are looking to build or retrofit studio space, www.acousticsurfaces.com is a treasure trove of information and products for almost any situation. From [...]

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Plural Eyes and Dual Eyes = Great Audio for Your Video

by J.S. Gilbert
audioequipmentgeariPhonevideovoiceover

By now, many of us have either seen or heard about the incredible footage that was shot for the 2010 season finale of House. It was completely done using Canon 5D Mach II DSLR’s, which took advantage of the cameras small size and ability to film in low light to provide some dramatic and uncharacteristicly [...]

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Jake Ludington to the A/V Rescue

by J.S. Gilbert
advertisingaudioequipmentgeariPhonesearchvideovoiceover

I was browsing the Web recently and came across a video in YouTube by a Mr. Jake Ludington, demonstrating how to make portable recording environment. It was simplicity at its best and would be quite helpful to many pod casters, broadcasters and v.o. folks. One big takeaway from this was that he used a serrated [...]

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These Are A Few of My Favorite Things

by J.S. Gilbert
audioequipmentgearUncategorizedvoiceover

More and more of my work seems to involve production, audio or video. Yes, I do own some pricy little gadgets, but sitting down and writing a blog about $4,000 microphones or $8,000 video upsamplers didn’t seem to make much sense. So instead, I’m going to talk about some of the very practical and relatively [...]

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