social media

English to Chinese to German to Spanish to Whatever; Translating a Global Message.

by J.S. Gilbert
advertisingbrandingidentityMarketingUncategorized

Sadly it would seem that not enough people know or recall John F. Kennedy’s monstrous blunder when he uttered the words “Ich bin ein Berliner”. In June of 1963, President Kennedy gave what was considered by many to be one of the most powerful and dramatic speeches of all time. It was the U.S.’s way [...]

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I Hoard Email

by J.S. Gilbert
internetUncategorized

My inbox currently has 30,345 emails preserved in it. And that’s just in my inbox; there are lots of other folders like “Junk Mail”, which alone has 6,142 files. That doesn’t count another 40 or 50,000 emails that live somewhere on a backup drive that I have long ago misplaced. I archived those emails and [...]

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Unsocial Media – We Have Met The Enemy and He Is Us

by J.S. Gilbert
identitysocial mediaUncategorized

You’re flipping around in your LinkedIn, when you come across a profile. He’s got over 1,000 contacts, 50 references and 236 best answers. You’re not only getting ready to send him or her, a request to become connected, but you’re thinking about asking them to fly out and speak at your annual luncheon. The only [...]

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Who Needs Experts?

by J.S. Gilbert
Uncategorized

I have been getting the sense more and more these days that there tends to be less and less of a premium placed on someone who is an expert. Coincidentally, I ran across a blog Post by a Mike Lehr, called the “12 Most Important Unspoken Truths about Experts”. His Blog is called “The 12 [...]

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Ghosts in the Machine – No, Really!

by J.S. Gilbert
advertisingsocial mediaUncategorized

Something very interesting happened to me the other day. It involved an aspect of social media that I hadn’t heard much about. Something I suspect, that’s bound to become more and more important in the next few years. I was approached by one of my LinkedIn contacts. I love that LinkedIn refers to them as [...]

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Compliments of J.S. Gilbert

by J.S. Gilbert
social mediaUncategorizedvoiceover

It’s a shame that as a society we seem to be moving further and further away from the personable, perhaps “chivalrous” society, where we might compliment one another. Nowadays it’s rare for one to get a compliment from a spouse or significant other, a friend, co-worker. I have personally recorded over 20 all purpose compliments [...]

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